Pepi Ginsberg

2021 Princess Grace Honraria
Nominated by:New York University


Pepi Ginsberg is a filmmaker and musician. After graduating from the University of Pennsylvania with an honors degree in creative writing, she became a professional recording artist, releasing five albums, which received critical acclaim from such media outlets as NPR, KCRW, Pitchfork, MTV, Rolling Stone, and many others, as well as touring widely. Her folk rock songs were inspired by the people she met on the road, city life, love and loss.

After stepping away from the stage, Ginsberg turned her focus to writing and directing, beginning with music videos and commissioned artist documentaries while working various industry jobs from location scout to researcher, producer’s assistant to story editor. She then enrolled in New York University’s Tisch School of the Arts, where she is currently an MFA thesis candidate in film production. Pepi has directed four short films at NYU, including her most recent, Bad Candy (formerly Miss America), starring Constance Shulman (Orange is the New Black) which was awarded first prize at NYU’s Wasserman Awards and has screened at festivals internationally. Her film Swallow Grass Snakes has screened at festivals nationally. In 2019 she was commissioned to direct a short film for Gucci and Garage magazine, and created Lifted, a hybrid-documentary about female motocross riders. Most recently Pepi directed a music video for Domino Records’ Ela Minus and became a Production Lab Development Studio Fellow with her feature script NormalOzCity. She currently is at work on two feature film scripts, NormalOzCity and The Gate. She is represented for commercial and music video work by Ground Work, UK/USA.